Tag Archive
Facebook Page or Profile for a business??
The need to leverage social media for business is a no-brainer at this point, but a company’s effectiveness on Facebook can be hampered if the account isn’t set up properly. Here are four reasons why your business should be set up as a Page, rather than a standard profile. Facebook Says So According to Facebook’s [...]
‘Social Media? I just don’t get it’
I often hear people saying to me that they ‘just don’t get’ social media – especially when we talk about social media for business. They don’t see it’s relevance, applicability or usefulness to their business. I must admit I am still astounded by this attitude – there is no denying that the world has changed [...]
B2B Social Media – or should it be P2P?
Recently I was having a discussion with a ‘slow adopter’ to the whole Social Media explosion: he runs a successful business that mainly sells its services to other commercial organisations and the public sector. He argues that Facebook, Twitter and YouTube were of no use to him in his business and could see that LinkedIn [...]
The rise of Social media continues – soon to be integrated with TV
A recent study found that 80% of under-25s used a second screen to communicate with friends while watching TV and 72% used Twitter, Facebook or a mobile app to comment on shows. As the growth of social media demonstrates this trend will eventually get to us all! http://www.bbc.co.uk/news/technology-12809388 Social media companies are working out how [...]
The Social Revolution and your evolution
An straight talking article on how Social Media has changed the world of sales! http://www.gitomer.com/articles/view.html?id=16056 Still not convinced you should be on board?
A Facebook Page with no Content is useless
It amazes me the number of businesses that have heard that Social Media is the next big thing and that they must be on it and then get it so badly wrong. Merely having a Page is insufficient – without up to date and interesting words, pictures and videos NO ONE will be interested in [...]
How does Social Media work for Business?
I think that Social Media is greatly misunderstood by many business people and their marketing advisers … most see Facebook and Twitter merely as another channel through which to sell to their customers and this misses the point entirely. Social Media gives you the chance to build a completely new type of relationship with your customers, suppliers [...]
The best article on Social Media.
I saw this article by Jeffrey Gitomer at www.gitomer.com. I do recommend that you have a look at his site and read his books! I have. Every time I’m in front of an audience I ask two questions: 1. How many of you have some social media involvement? (Almost everyone raises their hands.) 2. How many of [...]
Is Facebook replacing web pages?
Increasingly I have been noticing on TV adverts that instead of putting up the familiar web page addresses more and more you will see a Facebook link. Is this because.. Corporate websites are ‘boring’? People ignore web addresses in ads now? People can’t remember web addresses? Facebook is ‘new’ and more people are likely to [...]
Social Media and the Over 50s
Is it true that you can’t teach an olkd dog new tricks? I am in the process of working with a new customer on how to gain business benefit from Social Media and he is struggling to follow the information flow and the whys and wherefores. In fact he has likened it to getting his [...]
+Me at Play on Google
